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Charli And Dixie D’Amelio Break Into Beauty

Charli And Dixie D’Amelio Break Into Beauty

You can now glow like Charli and Dixie.

After announcing multiple new projects over the last few months, including a podcast and a collaboration with Hollister, TikTok’s most famous sisters are breaking into the beauty world with cosmetics giant Morphe.

Enter: Fresh On The Scene — Charli and Dixie’s first foray into makeup in collaboration with Morphe.

Though we have limited information as of yet (check back for updates!), the collection will include light, multi-purpose products, such as a natural foundation tint in 20 shades, jelly eye shimmers, and a variety of lip oils.

In an Instagram promo posted early this morning, the brand also revealed this collaboration is the first of their new sub-brand called Morphe 2.

Morphe 2 is aimed to empower a young generation of makeup lovers— think, easy-to-apply, glossy, dewy products that let your natural beauty shine through. Self-acceptance and self-love are at the core of Morphe 2.

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According to Allure, the sub-brand hopes to redefine how makeup is marketed to young people. “With Morphe, we’re working together to show that you are beautiful with or without makeup,” Charli D’Amelio exclusively tells Allure of Morphe 2.

“We want to show that blemishes and acne are okay. I love how natural, fun, glowy, and fresh Morphe 2 is,” said Dixie.

We couldn’t agree more.

Morphe 2 x Charli and Dixie will be available online and select stores on July 30th.

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